Top 8 Soju Brands To Explore When In Korea
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It is undeniable that Korean culture and its quintessential spirit, soju, are a global phenomenon. Soju, a transparent rice alcohol, has become extremely popular worldwide and surpasses rivals like gin or vodka alone in volume. 

Soju contains starches, other grains, and botanicals, which gives it a sweeter flavour and more alcohol content. It's not unexpected that mainstream culture's interest in Korean cuisine and drink is starting to grow due to numerous well-known Korean works of media making their way into the world, such as "Squid Games," BTS, and the surge of K-dramas on OTT platforms.  

Soju is a versatile spirit that can be enjoyed in various ways. It can be sipped during a meal, shaken into a unique cocktail, or enjoyed casually. Like all spirits, it deserves to be given the attention and recognition that comes with being a major player in the beverage industry.

Well-Known Top Soju Brands

Hitejinro Chamisul Fresh

The first brand is Hitejinro Chamisul Fresh is among the most popular soju brands available and is probably one of the ones you notice on the shelves at the local bottle store. This soju is the stuff of dreams, with a refreshing texture and a 13% alcohol level. Along with many other delicious flavours such as grape, strawberry, plum, and grapefruit.

Lotte Liquor Chum Churum

Choose Chum Churum from Lotte Liquor for a bit sweeter and perhaps more easily consumed soju. Dan Murphy's and a few other bottle stores stock this brand, which comes in many delectable flavours like peach, apple, grape, and the popular yoghurt.

West 32 Reserve

If you want something slightly different, West 32 Reserve is one of the top soju brands. First, there are no artificial sweeteners in it, and all ingredients are 100% organic and gluten-free. Because it is made using a traditional method and has an aged profile—it is rested for six months in repurposed rye and bourbon barrels—it tastes slightly different from most other soju. Its flavour is also akin to a light whiskey. It is worth the extra money.

Hwayo

If you're searching for pure, traditional soju, Hwayo is among the best brands. Due to its high ABV of about 40%, it is aged for six months, giving it a rich, smooth flavour with a slight burning aftertaste. This implies that it's excellent served neat or in cocktails. It provides a very genuine soju experience.

Good Day

Not only is Good Day's soju deliciously flavoured with lychee, but it also has a  smooth and refreshing taste. Because of its reduced alcohol level and the subtle floral and herbal undertones in its flavour profile, it tastes lighter than many other soju brands. The watermelon flavour is great too.

Tokki Soju

Tokki Soju, one of the popular soju brands in the artisanal market, comes in a distinctive clear bottle with a lovely, detailed illustration. The brand uses only organic sticky rice, reverse osmosis water, and a Korean-style nuruk for the yeast starter, keeping with the traditional Korean soju-making process, even though it is made in the US. 

Charm Malgeun

Charm Malgeun is the way to go if you're looking for a soju that falls between light and heavy. Due to its relatively high alcohol content of about 20%, it has a sweet flavour profile with a slight burn towards the end. Oneshould try their classic flavour and other interesting ones like honey and coconut.

Yobo

One of the most well-known soju brands is Yobo. Yobo Soju, which is expertly distilled in Southern California. Yobo, which means "honey" or "darling" in Korean and alludes to the feelings of contentment, sweetness, and cosiness that this soju evokes. Made with rice and grapes and finished with organic wheat, it puts a distinctive, creative twist on traditional ingredients.