Drinks to Desserts: What Indians Searched The Most In 2023?

By Bhavana Verma

December 13th, 2023

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2023 brought a new start for many Indians. With a huge number of festivals, carnivals and celebrations lining up since the beginning of the year, many people tried making prasad at home while many attempted cocktail combinations. Let's explore the top Google recipe search trends of 2023. 

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Mango Pickle

The loved and savoured pickle of summer surprisingly became the most searched topic as the interests peaked around 12-18 November with a whopping 100 in number! 

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Sex on the beach

It was the hype of 2023, and people tried to create this recipe at home. According to trends, the searches for its recipe peaked in January, claiming second spot on the list.

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Panchamrit recipe

Offered as a serving to Hindu deities, the Panchamrit recipe was the third most searched topic on Google in India. Its interest peaked around the time of Krishna Janmashtami.

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Hakusai

A trending pickle recipe hailing from the land of the rising Sun, Japan, was the fourth most searched topic in India in 2023. The recipe includes cabbage, carrots, kosher salt, red chillies, and salt. Its searches peaked in August.

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Dhaniya Panjiri

Another dish, which is a holy festive dish that is served as a prasad during Janmashtami, dhaniya panjiri took fifth spot among the most searched recipes in India. Its searches peaked in September, just like Panchamrit.

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Karanji

The flavourful Karanji claimed the sixth spot among the most searched recipes. A Diwali sweet that everyone loves was a subject of interest for several first-time cooks. Its searches peaked around the time of Diwali in November.

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Thiruvathirai Kali

This is a Tamil dish prepared as an offering to god. It was the most searched topic at the beginning of the year. With 100 interests during January month and claimed seventh spot among the most searched recipes. 

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Ugadi Pachadi

A popular sweet and bitter fusion of neem flowers, raw mango, jaggery, pepper powder, coconut and salt, took the eighth spot among the most searched recipes. Its interest peaked in March.

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Kolukattai

This dish is a form of Modak, which is served as an offering to Lord Ganesh. Its searches peaked around the time of Ganesh Chaturthi in September, and it claimed the spot as the ninth most searched topic in India.

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Rava Ladoo

This recipe was famous all the year, but the searches peaked around the time of Diwali. Seems like everyone got their hands on making these sweet balls of delicious goodness.

Image Credit: Freepik

Image Credit: Freepik