Taking inspiration from a butterfly’s journey of life that goes through several stages of evolution before it turns into a butterfly, Akshi named her company Butterfly Ayurveda. ‘Butterfly’ here signifies the courage to be capable of change, and transform into the healthiest self. 'Change' is the only constant, and evolution is a must for sustainable growth and progress for all. The name Butterfly Ayurveda symbolizes a transformational journey of Ayurveda in this modern world.
"Butterfly Ayurveda’s products seek to help improve the balance of the doshas within the body. Our Ayurvedic formulations help prevent and treat lifestyle-related disorders such as high cholesterol, weak immune system, respiratory issues, and liver problems.” says Akshi Khandelwal. With a niche range of products such as Ayurvedic teas, herbal infusions, Ayurveda-inspired cookies, Ayurvedic medicines, and herbal supplements to help people with lifestyle-related ailments. In 2015, Butterfly Ayurveda launched its first set of products, a montage of Ayurveda-inspired herbal teas designed for mornings, evenings, and night; Suprabhat Chai, Shubh Saanjh Chai, and Ratri Chai with a host of health benefits such as improved concentration, improved digestion, reduced anxiety and stress, etc. Akshi also discovered that this ancient science of healing had not received the recognition it truly deserved. Instead, it was overshadowed by western concepts of nutrition and understanding of health
‘Butterfly’ here signifies the courage to be capable of change, and transform into the healthiest self. 'Change' is the only constant, and evolution is a must for sustainable growth and progress for all. The name Butterfly Ayurveda symbolizes a transformational journey of Ayurveda in this modern world. With products like Ayurvedic teas and herbal infusions, Ayurvedic medicines and herbal supplements, Ayurvedic Cookies, BA bakery, a health-conscious bakery developing delicious and healthy cakes, cookies, and more! They aim to, however, build a brand that in the future does backward and forward integration of all its organizational processes. Their upcoming launches include products that focus on women's health.
The brand focuses to encourage and support homegrown cultivation and source all their raw materials from different parts of India and is engaged in the research, development, manufacturing, and marketing of Ayurvedic products.