Jugal’s Kolkata has a rich legacy that dates back to 1923, founded by Jugal Kishore Ghosh. Located at 1 Mahatma Gandhi Road in Sealdah, it started as a humble sweet shop but quickly became one of Kolkata’s iconic destinations for traditional Bengali sweets. 

After Jugal Kishore's passing in 1963, his brother-in-law took over the reins and groomed Jugal’s son, Krishna Kali Ghosh, who was only six at the time. Krishna's dedication helped the brand expand to multiple outlets across Kolkata, preserving the family tradition and taste. Today, Jugal’s stands tall as a century-old symbol of authentic Bengali sweets.


Video Credit: YouTube | KOLKATA CANDID

The sweet shop continues to flourish under Krishna Kali Ghosh and his wife, Amrita, and their daughter, Lahana Ghosh has recently stepped into the family business. Jugal's has developed a name for its traditional recipes and superior-quality ingredients. Renowned for its creamy Mishti Doi, the store is still a hive of activity for everyone yearning for real Bengali mishti ( sweets). The rich history of Jugal's Kolkata and what distinguishes it now is investigated in this paper.

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A Glimpse Into The History Of Jugal's Kolkata

Image Credit: Creative Commons

Jugal’s Kolkata began its journey nearly 100 years ago when Jugal Kishore Ghosh opened the first shop in Sealdah. After his passing, Krishna Kali Ghosh took over the family business at a young age, dedicating his life to preserving his father’s legacy. With his wife's support, Krishna Kali expanded the business across Kolkata, keeping the traditions alive. The store remains famous for its commitment to quality and authenticity, upholding the Ghosh family's reputation.

Lahana Ghosh, the latest member of the family to join the business, aims to modernize Jugal’s while maintaining its core values. Under her guidance, Jugal’s has retained its iconic status and is beloved by generations of Kolkatans.

What To Order At Jugal's Kolkata

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Jugal’s Kolkata offers an array of traditional Bengali sweets, but it is most famous for its Mishti Doi. This sweet yoghurt is slow-cooked for 10 hours with high-quality buffalo milk and cane sugar. Its natural orange tint, thick malai (cream) layer, and smooth texture make it a must-try.

Other popular items include Kanchagolla, a soft, melt-in-your-mouth sweet made from chhena (cheese), and Chanar Jilipi, a fried chhena-based dessert with sugar syrup. For those who crave variety, Jugal’s boasts nearly 100 different types of sweets made with premium ingredients like ghee and gur. The other favourites of Jugal's are Milk Cake, Roshkodom, Kesar Sandesh, Danadar, Pranohara and Jolbhora Sandesh.

Why Jugal's Kolkata Is Famous

Image Credit: Instagram | jugalsmishti

Jugal’s is renowned for its dedication to tradition and quality. The shop ensures that every sweet is crafted using the best ingredients. Whether it’s the ghee for their laddoos or the cane sugar for their Mishti Doi, Jugal’s prioritizes the purity of its products. The recipes have been passed down through generations, ensuring consistency in taste and texture. This attention to detail has kept customers loyal for decades.

Tips For Visiting Jugal's Kolkata

Best Time To Visit: Visit early when the sweets are freshly prepared.

Carry Cash: Though modern payment methods are accepted, carrying some cash is advisable as smaller branches may prefer it.

Price For Two

The cost for two people at Jugal’s Kolkata is quite reasonable, averaging around ₹150 to ₹250, depending on your selection. A serving of Mishti Doi costs approximately ₹50 to ₹70, and other items like Kanchagolla and Chanar Jilipi are similarly priced. The affordability and quality make it a popular destination for locals and tourists alike.

Jugal's Kolkata remains a symbol of tradition, quality, and the rich cultural heritage of Bengal. With nearly 100 years of history, the sweet shop continues to be a beloved destination for those craving authentic Bengali sweets. Its legacy, upheld by generations of the Ghosh family, is evident in every bite of their famous Mishti Doi and other sweets. Whether visiting Kolkata or being a lifelong resident, Jugal's is a place to experience true Bengali sweetness.